Siemens and the GB Rowing Team combine forces to increase stroke awareness
Siemens Healthcare recently joined forces with the GB Rowing Team as its high performance partner, to take part in the Nation on Trial initiative, which aims to raise awareness of the UK’s third biggest killer, stroke and raise funds to assist with its diagnosis. Launched in partnership with The Stroke Association, the initiative invites the British public to take part in a sponsored two kilometre rowing machine time trial. Two kilometres is the standard world championship race distance the GB Rowing Team's top stars undertake.
Nation on Trial is the latest in a long-standing venture between Siemens and The Stroke Association aimed at highlighting the benefits of leading a well-balanced and active lifestyle. The initiative also encourages participants to raise funds in order to improve support for survivors and their families plus back vital medical research. An estimated 150,000 people have a stroke in the UK every year, which annually accounts for approximately 53,000 deaths across the country*. Crucially, regular exercise can help reduce the risk of stroke by up to 27%*.
“Diagnosing stroke at an early stage is vital to provide the most appropriate therapy. MRI and CT scans play an important role in diagnosis so this presents an ideal synergy to work together. Siemens is proud to be a part of the Nation on Trial initiative and our long-standing partnership with The Stroke Association helps to raise awareness of stroke and the importance of ensuring rapid access to imaging services,” explains Gunter Dombrowe, Managing Director of the Siemens UK Healthcare Sector. “The Nation on Trial campaign is a fun way to increase the profile of such a prolific killer in the UK, which is responsible for tens of thousands of deaths a year across the country, plus raise funds to support such a valuable cause.”
Siemens Healthcare provides a wide range of MRI and CT systems for healthcare organisations, including the SOMATOM® Definition Flash CT, which uses Dual Source technology and low dose with its core innovation, the Flash Spiral; the SOMATOM AS for accurate 3D stroke imaging; as well as the MAGNETOM® family of MRI systems to deliver diagnostic confidence and ease of use.
The GB Rowing Team is sponsored by Siemens and funded by the National Lottery.
For more information on strokes and The Stroke Association go to: www.stroke.org.uk
*The Stroke Association
About Siemens Healthcare
The Siemens Healthcare Sector is one of the world's largest suppliers to the healthcare industry and a trendsetter in medical imaging, laboratory diagnostics, medical information technology and hearing aids. Siemens offers its customers products and solutions for the entire range of patient care from a single source – from prevention and early detection to diagnosis, and on to treatment and aftercare. By optimising clinical workflows for the most common diseases, Siemens also makes healthcare faster, better and more cost-effective. Siemens Healthcare employs some 51,000 employees worldwide and operates around the world. In fiscal year 2011 (to September 30), the Sector posted revenue of 12.5 billion euros and profit of around 1.3 billion euros. For further information please visit: www.siemens.com/healthcare.
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